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When it comes to audience retention, a good rule of thumb is to aim for at least 70%. This means that if your video is 10 minutes long, you want viewers to stick around for at least 7 minutes on average.
Co-Founder / CTO
If you're looking to maintain the attention of your audience, a general guideline to follow is to target a minimum retention rate of 70%. In practical terms, if your video has a duration of 10 minutes, your goal should be to have viewers stick around for an average of at least 7 minutes.
Co-Founder / CTO